The 98% was founded to challenge an industry that too often protects power over people. Many of the investigations and articles featured here came after reports were made to the relevant bodies, including unions, and nothing was done.
Through investigations, advocacy, and amplifying voices, The 98% has helped expose malpractice, empower victims, and push for accountability. The stories below show what happens when people realise they are not alone and that their voices matter. Abuse should never be protected by silence - the truth deserves to be heard.
Shining a Light on What the Industry Tries to Hide
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Con-artist rogue agent revealed
‘Archie Purnell’ stole tens of thousands of pounds from working actors, lied about cancer to hold fake charity workshops, stole cash out of the hands of parents of hopeful child actors, and exploited dozens of actors and other industry professionals.
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The corruption of fake self tapes exposed
Talent Agency International Artists Management was removed from the Personal Manager’s Association after it was revealed the agency was sending multiple fake audition requests to actors to make them think they were getting more opportunities than they were.
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Systemic abuse uncovered at UK drama schools
Former drama school students unveil disturbing accounts of abuse and misconduct within the UK's top drama schools, pointing to a need for systemic change and better safeguarding in actor training.
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Fraudster agency scam unveiled
Following a lengthy solo investigation by The 98% into the ‘serial scammer’ behind rogue agency Lucy Harrison Casting, the story was picked up by The BBC and played on multiple news segments across The UK.
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Cyberflashing Filmmaker exposed
A brave group of women came together to help warn others of the predatory behaviour exhibited by a showreel filmmaker who actresses allege harassed them, following meeting professionally, with unwanted nude photos and sexually explicit messages.
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Systemic abuse uncovered at UK drama schools
Deadline investigated Britain’s most revered drama schools to find they had been hit with nearly 100 complaints about sexual harassment, discrimination, and bullying over the past three years.
You can find more detailed information about these cases, along with others, on the ‘Articles and Blog Posts’ page of this website, under ‘Industry Insights’. Highlighting these stories is crucial for raising awareness, but it is only one part of the solution. To truly protect actors and creatives, we also need to focus on proactive safeguarding, education, and empowering individuals with the knowledge and tools to recognise, prevent, and respond to misconduct. Which is why on this website you will also find tips, advice, resources and support for those working in this industry who may have questions regarding their rights and how to navigate challenges such as unsafe practices, exploitation, or abuse of power.
If you have a story that you think lends itself to the help/exposure of a journalist or broadcaster, please get in touch and we can help put you in touch with journalists who have a working relationship with The 98%.
More work from The 98%…
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Articles and Blog Posts
Find more detailed information about these cases, along with others, stay up to date with industry developments, and read exposés and articles that shine a light on malpractice too often left in the dark. Resources are split into 3 categories - Education, Empowerment, and Awareness.
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Education, Prevention, and Resources
For anyone working in the performing arts, creative, or entertainment industries who may be seeking practical guidance, advice, or support. This section is designed to help you navigate the realities of the industry safely and confidently while understanding your rights and being equipped with the knowledge and awareness to keep you safe.
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The 98% Podcast
The 98% podcast is where these conversations began and where they continue to reach thousands of listeners. Through honest discussions, guest interviews, and industry insights, the podcast raises awareness, amplifies unheard voices, and shines a spotlight on issues that need change. You can explore over 100 episodes covering everything from the realities of the #actorslife to deep dives into industry malpractice. Listen now wherever you get podcasts.